I worked at P&G in their faux MBA program when the Swiffer product launched. At the time, it was clear that Swiffer was going to be a massive hit. Seeing this ad imbedded in my Yahoo! Mail (fuck-wit shithouse target marketing), I nearly fell over.
I have never imagined less for a housewife; sister friend my vow to you: I will *never* enter a Swiffer Sweeper Sweepstakes, not for me, but for all of f-ing Swiffer-kind.
Tuesday, January 29
Shame on You, P&G
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